INSPIRATION,WHERE DO YOU LEAD US?...

INSPIRATION, OU NOUS EMMENES-TU?

design_Toshiko_Horiuchi_MacAdam Sapporo knit playground

As all "creatives" know, a tiny little spark can light a fire under an idea. 

Antoine-Laurent de Lavoisier, the 19th century French chemist, said "rien ne se créé, rien ne se perd, tout se transforme". Loosely translated it's this: Nothing is created, nothing is lost, all is transformed. He was talking about matter in general not design, but imagination is "matter" also. It's in your mind, that's all. An idea is not "created", contrary to popular belief. The word "creative" alone is a misnomer. All ideas are borne of another idea.

Then there is that fine line between inspiration and copy. Who is copying whom? who started first? does it not all start with nature anyway? 

This post is not about all that.

I'll just need to keep on working along. 

"Designing". 

"Transforming".

"Creating" nothing, surely .

We need a few new items for our winter collection. Inspiration will lead us to that idea, and then to this one, and hopefully to: "this is much better!", "that's going to be great!", etc. etc.

All these images will lead us to something else. 

To our abanjá line. 

To something concrete to produce and sell. Really mundane stuff if you think about it. And we are having fun doing it.

So, the big fat wheel of design keeps on turning. 

Au revoir.